Treejack takes a trip with American Airlines
What happened when Treejack took a trip with the American Airlines website? It's time to find out!
Treejack
Take the guesswork out of information architecture. Treejack helps you prove your site structure will work before you get into interface design.
The latest in Treejack
How to do an A/B test
Chances are you’ve come across the term A/B testing. Here's how to to run one!
Testing FAQs with people who don’t use your site
Frequently asked question pages. Love them or hate them, I don’t think they’re going anywhere anytime soon.
Anatomy of a website: website architecture
Are you new to website architecture but not sure where to start? This article provides useful some tips.
Web usability guide
How do we apply and test usability principles for a website? Let's find out.
Behind the scenes of UX work on Trade Me's CRM system
Let's take a peek behind the scenes of some recent UX work on Trade Me's CRM system.
"Could I A/B test two content structures with Treejack?!"
You've got two large content structures you'd like to A/B test. Is Treejack appropriate?
Does the first click really matter? Treejack says yes
We used our extensive database of tree test results to prove a study done in 2009.
Teacher taxonomy: What tree testing told us about our website
Find out about Bloomboard's adventures in tree testing.
A Matter of Life and Death: Finding content on Manchester United's website
Justin Darley puts the Manchester United website to the test using Treejack.